🇹🇳 A structured Tunisian presence

Organized by the Export Promotion Center (CEPEX), the Tunisian participation includes:

• 8 companies on the national pavilion and 4 companies exhibiting independently
• Representatives of FIPA, CEPEX, the Elentica cluster and GIZ on the pavilion
• A visit by the Consul of Tunisia in Munich, Jamel Lahouidheg, and the Director General of Manufacturing Industries, Fathi Sahlaoui

The fair brings together more than 3,500 exhibitors from some 60 countries, focused on electronic components, semiconductors and embedded electronics.

📈 The 2030 Competitiveness Pact

This participation is part of the first pillar of the Competitiveness Pact for the electronics industry by 2030, which aims to position Tunisia as an international hub and build a Tunisian brand for the sector. Its goals:

• Double the sector's export value
• Create 30,000 additional jobs
• Attract between €300 and €350 million in investment

Last June, a global group ranked among the top five German companies in the field chose to set up in the Borj Cédria industrial zone.

🤝 A Tunisian–German partnership

The initiative is carried out under the project "Partnerships for Employment and SME Support", with the German Federal Ministry for Economic Cooperation and Development (BMZ), implemented by GIZ Tunisia under the supervision of the Ministry of Industry, Mines and Energy.